Life has become easy with food delivery apps, as one can place an order for platters online via a single touch and receive them at their doorsteps. The food delivery business is going to stay in the market for an indefinite time period. If you are into this business and want to remain competitive in this food delivery business race, you will have to make sure that you take care of each below-mentioned aspect properly.
Remember that the very first screen, which your customer is going to log in, must load quickly and be understood easily. If any customer faces difficulty in connecting with your food delivery app instantly and cannot find easily for what they have been looking for, for example, their favorite bistro, menu items, and deals, they will surely switch to another food delivery app or uninstall it.
2-Order Tracking system
For luring its customers, you should offer this significant live tracking feature. In fact, this is one of the essential features that every food delivery app must-have. Everyone would want to know the status of their order, even the restaurant owners would want to know whether their customers are receiving hot food on time or not. Using this feature, the food orders can be easily tracked.
3- Offers & Promotions
Offers and rewards have always attracted and retained customers. Many restaurants from time to time run promotions for attracting more number of customers. Your app must be capable of making such types of announcements prominently so that whoever uses your app immediately discovers the rewards and offers.
4-Smart Push Notifications
Push notifications are the best medium through which you can notify your customers about the ongoing offers and rewards. But, don’t forget that push notifications can be a double-edged weapon. Too much of its use may compel your customers to uninstall your app and very limited use might result in revenue loss. Hence, the best way to use push notifications is to ask the customers the notification quantity and time they would want.
5-Multiple Methods for Ordering
Do not concentrate on making the app compatible with iOS and Android platforms only. Other than these two platforms, make sure that your app is compatible with the desktop app and you have website ordering options too.
We all are concerned while making online payment and expect a secure and safe payment gateway so that our debit card and credit card details are not revealed. Online security, being a major concern, you need to set a secure and safe payment gateway so as to gain the trust of your customers. Apart from that, if you are going to use the data from your customers for your personal purposes, you will have to take your customer’s consent. If you succeed in developing the trust of your customers, this means you are moving in the correct direction.
7-Easy Checkout & Order Placement
The app must have uncomplicated procedures for placing food order so that it can be easily accessed by even those customers who have very little technical knowledge. In short, the app interface must be intuitive.
8-Social Media & SEO Friendly Platforms
Let the search engines such as Google, read your app and place your app at the top of the search list. Database management and the information architecture must be in such a manner that the search engines can read your app with ease. When connected with social media platforms like Facebook, Pinterest, Twitter, Instagram, people can easily share their personal experience on those platforms. These platforms will bring continuous traffic towards your app.
9-Know Your USP
The food delivery market already has plenty of players and you are going to be a novice here. For succeeding in this market, you must know your USP and design your app accordingly to that so that it gets highlighted. There should always be one or two things unique or different in your app that would differentiate your app from your rivals and attract customers towards it.
Finally, the mobile app development world is immense when we talk about available expertise, frameworks and the features that you would want to get inserted in your app. The quality of your app purely depends upon the amount that you can spend. Hence, before hiring the services of an app development company, you must consider your budget. The company will match the best services with your budget to deliver the best product.